creative thinking

OUR WORLD VIEW
At Boul­der Dig­i­tal Works. We think that cre­ativ­ity is the last unfair advan­tage, because the indus­trial age—in think­ing as well as in production—is over. For every­one who expects to thrive in the 21st cen­tury, cre­ativ­ity is nec­es­sary, prac­ti­cal, and pos­si­ble. Cre­ative think­ing that mat­ters solves exist­ing prob­lems and points to future pos­si­bil­i­ties. Com­bined with tech­nol­ogy and busi­ness, cre­ativ­ity can take indi­vid­u­als and com­pa­nies in new and pos­i­tive directions.

Dig­i­tal and cre­ativ­ity go hand in hand, break­ing down exist­ing ways of think­ing and doing and reassem­bling ideas and exe­cu­tion into unex­pected solu­tions. Some call this process inte­gra­tive think­ing. Oth­ers might label it cre­ative destruc­tion. What­ever the nomen­cla­ture or processes involved, the result is escap­ing fixed­ness and lead­ing from the future. Cre­ative think­ing is the con­nec­tive tis­sue that threads through every­thing we do at BDW and points us con­sis­tently toward what we should be doing well and next. Cre­ative think­ing pro­vides a com­pass for the dig­i­tal future.
Why we’re here. In mid-winter 2009 we ded­i­cated our­selves to cre­at­ing a place where peo­ple could learn how to learn. Dig­i­tal tech­nolo­gies are chang­ing everything—–how we work and play, inter­act as indi­vid­u­als and groups, and how and what we learn. Yet, too many edu­ca­tional insti­tu­tions have become muse­ums of what we used to learn at the expense of why and how we learn.
We decided to cre­ate a place that would do more than remem­ber the past. We wanted to cre­ate a place that would lead into the future. We under­stood that it would have to be dif­fer­ent.
Boul­der Dig­i­tal Works is an alter­na­tive. We develop peo­ple who are gen­er­a­tive, inte­grated thinkers, and can work col­lab­o­ra­tively. Every­thing we do evolves from a foun­da­tion that com­bines cre­ativ­ity, tech­nol­ogy, and busi­ness. Peo­ple from dif­fer­ent dis­ci­plines in indus­try and acad­eme come here to ask ques­tions, share ideas, and solve prob­lems. BDW bridges the widen­ing crit­i­cal gap between acad­eme and indus­try, between think­ing and doing.
Eras­ing the line between pro­fes­sions and dis­ci­plines, BDW attracts a unique com­bi­na­tion of people—-all of whom rec­og­nize that a world in per­ma­nent beta poses a vari­ety of chal­lenges to even the most adap­tive minds. We are com­pelled to iden­tify mean­ing­ful chal­lenges and oppor­tu­ni­ties. We have con­ver­sa­tions about what is nec­es­sary and urgent. And we con­fess that dig­i­tal cre­ates a good deal of anx­i­ety about remain­ing rel­e­vant.
Who comes to BDW and what they do here. In any given week, BDW is a col­lec­tion of peo­ple from indus­try and acad­eme who real­ize that dig­i­tal tech­nolo­gies are chang­ing every­thing and want to be a pos­i­tive part of that change. We are always evolv­ing. We wel­come exper­i­men­ta­tion. We are a des­ti­na­tion for inter­ac­tions among inter­ested and inter­est­ing peo­ple.
Most peo­ple who come to BDW return again and again—-to explore exist­ing oppor­tu­ni­ties or to pro­pose new ones.

This con­tent is pub­lished under the Attribution-No Deriv­a­tive Works 3.0 Unported license.

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